Siddharth

Siddharth

Siddharth is an SEO specialist who began his digital marketing journey by experimenting on his own blog, using it as a playground to test strategies and learn from real results. He has consulted for various startups, small and medium businesses, and enterprise firms, helping them grow through data-driven SEO. He holds an MBA in Marketing and Finance from the Delhi School of Business. When he is not working on projects, he prefers to spend his time meeting friends offline.
Content Marketing for Bottom of the Pyramid

Content Marketing for Bottom of the Pyramid (BoP)

This post is for bloggers, freelance content writers, and digital marketing agencies offering low-cost content marketing services. It will tell you the important things to consider while getting your content in front of the target audience (bottom-of-the-pyramid consumers). How I…